Passion Blogging
You might remember a post I did back in January about the "How To Be a Power Blogger" panel at the Always On Conference in NYC. Peter Rojas of Engadget made some profound statements that I have been tossing around in my mind ever since. He said,
Pick a niche to focus on. Pick the smallest you can find and own that niche. You will become an expert over time, even if you aren't now.
This wasn't the first time I had ever heard this, but it really hit home. I am very passionate about the subject of this blog, but by no means is new media and advertising blogging a niche. It is flooded with tons of very high quality blogs and I certainly don't have my hopes up of becoming a "power blogger" on this subject.
So what am I passionate about? Outside of the family, which is the # 1 priority, I would say I have two main passions. I love playing hold'em with the fella's on Friday nights and I love fishing. The blogosphere is saturated with poker blogs...maybe more so than media and advertising...mainly due to the thousands of wanna be pro's looking to make a name for themselves.
A lot of our friends own kayaks and have been trying to get us to buy one. We finally gave in and bought one. There is a great resevoir near where we live, so we took it out on Sunday and had a blast.
So I have chosen my niche and launched a new blog on Kayak Fishing. Its titled HookABigOne.com and is officially my passion blog.
Media Landscaping is not going away. In fact, it will be even better. I plan to use this blog to chronicle the growth of Hook A Big One. From nothing blog to super influential power blog on all things kayak fishing. Even if you are not into this subject, I hope that my experience growing this will be educational for anyone interested in growing a blog. If you have ever read Johnchow.com, that is the sort of thing I am thinking of.
I hope you will visit the site, subscribe and best of all GIVE ME A LINK!!!